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ArcticShield
Serves Hunting Industry New Scent-Control Technology on a ‘Silver’
Platter
BROKEN
ARROW, Okla. (Dec. 1, 2003) –
ArcticShield®,
known worldwide for their innovation of extreme cold-weather clothing, has
pulled the curtain on a new line of scent-control hunting apparel called X
Scent™.
X
Scent™
apparel utilizes a technology called X-STATIC®, which is a fabric
containing textile fibers with 0.999-pure silver (Ag) permanently,
irreversibly bound to its surface. This precious-metal lined fabric
doesn’t trap or absorb odors, it hinders the process of odor production
and eliminates it at its source. Before
hunting most hunters avoid external odors from contaminating their
clothes. The greatest concern is their own body odor that collects and
emits away from them while hunting. Human body odor originates from
bacteria living on skin surfaces. As these bacteria cells live out their
lives, they expel waste in the form of an odorous gas. It is this odor
that becomes stronger over time from a build-up of bacteria due to
reproduction. Armpits and feet are common, ideal breeding grounds for
odor-emitting bacteria. It
is on this micro-size level where the silver fibers within X Scent™
apparel work their odor-control magic. Silver
ions (Ag+) are a superb antimicrobial, meaning they’re highly toxic to
these odor-emitting bacteria cells. Ions passed from the silver fibers
infiltrate bacteria cells and bond with DNA chains, which literally shuts
down the cells’ respiratory system and the ability to reproduce. ArcticShield®’s
Vice President, Rus Huffstutler, likes to describe this advanced
technology in simple terms: “Human
odor is caused by an increase of odor-causing bacteria and the ammonia
they produce,” Huffstutler said. “If you eliminate the invasion of the
bacteria army, you eliminate the odor.” Silver
ions, as an antimicrobial, have been tested and researched for years by
the medical industry, major accredited universities and the Environmental
Protection Agency. The EPA recognizes silver as one of the best
antimicrobials while remaining harmless to humans. Even
the U.S. Military has proven the bacteria-control effectiveness of silver
fiber technology. To protect their feet from a wide variety of medical
problems caused by microbes, troops wear X-STATIC® fabric socks while in
the field for days on end. And
that was enough proof for ArcticShield® President J.T. Griffin
to move forward with developing hunting garments from this technology. “ArcticShield
apparel was founded on the principle of scientific proof that started with
our extreme cold-weather clothing line, which utilizes a technology called
RE-tain,” Griffin said. “Activated-carbon garments are very popular
among hunters, and activated carbon itself is proven to be a good filter
for water and air. But, there’s no real scientific proof that these
types of hunting garments actually work in the field when bought new or
over a period of time. “Our
X Scent technology works. It’s already been proven scientifically, and
we’ll soon prove it to hunters in the field.” The
technology used in X Scent™
apparel is nothing like activated-carbon garments. As with
activated-carbon clothing, silver-fiber fabric can't fill up or get
plugged with odor molecules.
X Scent™
apparel never requires any kind of reactivation or regeneration, and is
not limited to the number of times it can be washed. In
addition to controlling odor-causing microbes, Silver Fiber Technology™
is thermodynamic, meaning it will keep you cooler in the summer and warmer
in the winter by conducting body heat away from and around your body,
making it highly breathable. Unlike other scent-control garments, X Scent™
works in the warmest of weather to whatever adverse conditions Mother
Nature can dish out. “There
hasn’t been a scientifically proven scent-control garment on the market,
until now. Out of the so-called scent-control garments that are on the
market, very few can be used in warm weather,” Griffin added. “With X
Scent, hunter’s will have the best of both worlds.” ArcticShield®,
manufacturer and distributor of the world’s warmest extreme-weather
garments, continues to be the fastest growing cold-weather clothing
company in the world, leading the way with its patented RE-tain™
technology and its "Complete Body Warming System™" that really
works. For
more information, please visit: www.xscent.com
© 2003 ArcticShield® Silver
Fiber Technology
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